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PREYRS Reveal “Zeros, Ones & Lies” Video

by Amy Sciarretto
written by Amy Sciarretto 0 comments

NEW BAND PREYRS REVEAL VIDEO FOR NEW SINGLE “ZEROS, ONES & LIES” — WATCH + LISTEN

BAND SUPPORTING NEW MODEL ARMY IN NOVEMBER + DECEMBER ACROSS EUROPE

FFO: NINE INCH NAILS, JULIE CHRISTMAS, CHELSEA WOLFE

PREYRS, a visceral new force in alternative rock and metal, reveal their second ever single, “Zeros, Ones & Lies,” out now via Pelagic Records.

Watch the live session video here.

Stream the single here.

PREYRS is the brainchild of Belfast rock artist Amy Montgomery and drummer/producer Michael Mormecha. Fusing raw alternative rock energy with the weight of metal, the quartet’s music is an electrifying clash of aggression and euphoria, darkness and uplift, chaos and control. Elements of artists as disparate as Nine Inch Nails, Chelsea Wolfe, Sonic Youth, and Julie Christmas combine to delirious and heady effect.

New single, the high-octane “Zeros, Ones & Lies,” wrestles with the spiritual toll of being fed constant footage of atrocity and catastrophe by a media that accepts no responsibility for their part in the global race to the bottom. The track bursts into furious life with urgent, double-time drums met by guitars distorted to the brink of destruction before the song all but caves in on itself as Amy quietly asks of us: “Can you feel it? / Like a river / It flows so silently / It flows so violently.”

Busking on the streets of Belfast from the age of 15, Amy Montgomery met multi-instrumentalist Michael Mormecha a few years later and they’ve been working together ever since. Both songwriters in their own right, Michael fronted renowned Irish post-hardcore outfit Mojo Fury and worked as a producer for artists including The Bonnevilles, Mojo Fury, and Joshua Burnside. They’re joined as PREYRS by longtime guitarist Nolan Donelly and new bass player Ciarán McGreevy.

Known for electrifying live performances, PREYRS made their UK festival debut at Bloodstock Open Air this August and appeared at Stendhal Festival in Ireland. Nominated as “Best Live Act” and “Best Artist” at the Northern Ireland Music Prize, Amy’s undeniably fierce and captivating frontperson energy has been her secret weapon often described as “otherworldly” or “a force of nature.” For those seeking the epic, the healing, the aggressive and the unrelenting pulse of alternative rock and metal, PREYRS are it.

PREYRS will be supporting punk legends New Model Army across Europe this winter.

Info about PREYRS live dates here.
PREYRS ARE: 
Amy Montgomery — Vocals
Micheal Mormecha — Drums
Nolan Donelly — Guitars
Ciarán McGreevy — Bass
Atom Splitter PR | Website |  + posts

When it comes to publicity, media relations imaging, and marketing, Atom Splitter PR Principal and Founder Amy Sciarretto personifies dexterity, diligence, and devotion as she envisions and executes campaigns that don’t just impact tastemakers, but audiences worldwide.

Boundaries don’t exist for her initiatives. Sciaretto’s versatile ability to maneuver outside of expectations and elevate talent to new heights has been a cornerstone of the success of award-winning RIAA-certified juggernauts such as current clients Killswitch Engage, Falling In Reverse, Seether, Hatebreed, Helmet, Zeal & Ardor, Attila, Code Orange, and countless others. Following a storied tenure as an editor at CMJ, she became a fixture at Roadrunner Records before formally launching Atom Splitter PR in 2012. At Roadrunner, she operated point on campaigns for seminal albums such as Slipknot’s platinum-selling Billboard Top 200 #1 opus All Hope Is Gone, Korn’s GRAMMY® Award-nominated Korn III: Remember Who You Are, Killswitch Engage’s gold-selling The End of Heartache and As Daylight Dies, and more in addition to key releases from Meat Loaf, Rob Zombie, Stone Sour, Tommy Lee, and more.

Atom Splitter PR illuminates the scope of her vision. With a powerhouse roster spanning heavy metal, rock, alternative, indie, and pop, she continually lands high-profile placements across print, online, and television. Her drive and dedication remain unparalleled, adding a personalized fire and flare reflective of every artist’s individual needs. As the engine of Atom Splitter PR accompanied by a full staff of equally passionate PR impresarios, she continually raises the bar and redefines what publicity can be in the age of streaming and social media.

Outside of public relations, Amy remains staunchly devoted to her family and bulldog Higgins. She spends as much time as possible walking dogs at a local shelter, giving them a little extra love. In 2009, she co-authored the music industry survival guide Do The Devil’s Work for Him alongside Rick Florino. Expect her to make more history going forward…

When it comes to publicity, media relations imaging, and marketing, Atom Splitter PR Principal and Founder Amy Sciarretto personifies dexterity, diligence, and devotion as she envisions and executes campaigns that don’t just impact tastemakers, but audiences worldwide. Boundaries don’t exist for her initiatives. Sciaretto’s versatile ability to maneuver outside of expectations and elevate talent to new heights has been a cornerstone of the success of award-winning RIAA-certified juggernauts such as current clients Killswitch Engage, Falling In Reverse, Seether, Hatebreed, Helmet, Zeal & Ardor, Attila, Code Orange, and countless others. Following a storied tenure as an editor at CMJ, she became a fixture at Roadrunner Records before formally launching Atom Splitter PR in 2012. At Roadrunner, she operated point on campaigns for seminal albums such as Slipknot’s platinum-selling Billboard Top 200 #1 opus All Hope Is Gone, Korn’s GRAMMY® Award-nominated Korn III: Remember Who You Are, Killswitch Engage’s gold-selling The End of Heartache and As Daylight Dies, and more in addition to key releases from Meat Loaf, Rob Zombie, Stone Sour, Tommy Lee, and more. Atom Splitter PR illuminates the scope of her vision. With a powerhouse roster spanning heavy metal, rock, alternative, indie, and pop, she continually lands high-profile placements across print, online, and television. Her drive and dedication remain unparalleled, adding a personalized fire and flare reflective of every artist’s individual needs. As the engine of Atom Splitter PR accompanied by a full staff of equally passionate PR impresarios, she continually raises the bar and redefines what publicity can be in the age of streaming and social media. Outside of public relations, Amy remains staunchly devoted to her family and bulldog Higgins. She spends as much time as possible walking dogs at a local shelter, giving them a little extra love. In 2009, she co-authored the music industry survival guide Do The Devil’s Work for Him alongside Rick Florino. Expect her to make more history going forward…

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