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Today the alt-rock artist dying in designer unleashes a new era with the release of “Evil Eyes.” This raw, nu-metal-infused single signals a powerful shift in sound and story steeped in emotional turmoil, nostalgia, and heavy breakdowns.
From the mind of Rob O’Brien, dying in designer has always been a project from his deepest pain and personal truth. This new era is the most authentically him, as he blends melodic hooks with aggressive breakdowns and brutally honest lyricism.The track channels the spirit of early-2000s acts like Linkin Park and Slipknot. At its core, the song is a reflection on being magnetically drawn to self-destruction and to someone or something you know will ruin you.
“’Evil Eyes’ is about the kind of darkness you can’t outrun whether it’s in people, places, or yourself. It’s the first sound of this new era: heavier, rawer, and brutally honest. I wanted it to feel like a virus you downloaded by mistake something that stays with you long after the song ends,” shares Rob O’Brien.
Previously signed to Hopeless Records, he broke into the scene with Nobody’s Happy. in 2019 receiving widespread accolades from the likes of Rock Sound, NME, Alternative Press, and more. Since 2020 he has been operating entirely independently, most recently releasing his follow up record Nobody’s Happy. 2 this past fall resonating with a generation lost in heartbreak and self-doubt.
“Evil Eyes” is just the beginning of a much darker, louder, and more personal chapter for dying in designer. For fans of emotionally fearless, genre-bending music with teeth, dying in designer’s new work is a siren call you won’t want to ignore.
