Joey Valence & Brae Release “GUMDROP” | Debut Album ‘PUNK TACTICS” Out 9/8

“Hip-hop’s rising stars.” – NME

“‘Punk Tactics’ … yay!” – Sir Elton John

“A brilliant grasp on the sound and aesthetic of the [90s] era, which they’re now reviving for a new generation.” – Louder

“…those of you who might be aware of Beastie Boys, you are gonna love this thing … punk music mixed with rap in its purest form.” – BBC Radio 1, Future Artists w/ Jack Saunders

“Breathing a new, refreshing life into a classic sound.” – Ones To Watch

NEW YORK, NY – August 11, 2023– Fast-rising, viral alt punk-rap duo Joey Valence & Brae have released their new single “GUMDROP” from their highly anticipated debut full-length album, PUNK TACTICS (out September 8). PRESS HERE to listen and HERE to watch the chaotic, guerilla-style breaking-news themed video that throws you head-first into the exhilarating world of Joey Valence & Brae – a world that’s bursting with personality, humor and deeply accomplished musicianship.

“‘GUMDROP’ is a super experimental song that combines a lot of elements of modern hip-hop with hyper pop and drum and bass, all genres that we enjoy,” said Brae. “Joey had the beat playing for fun during the album writing sessions without intending for it to become a full song. This is the only song where we did not write vocals before recording, and everything was recorded in one take. This song might be the greatest song ever.”

Forged by the sounds of giants like Beastie Boys and brimming with ‘90s references including Mortal Kombat, Nike Air and Super Mario, Joey Valence & Brae are bringing back a sound that is equal parts nostalgic and infectious – perfect for a wide-ranging group of both misfit teens and nostalgic adults. The 14-songs on PUNK TACTICS are larger than life, and all produced in Joey’s home bedroom in State College, PA. Releasing music one banger at a time, the duo has quickly found a foothold amongst indie hip-hop stalwarts and Gen Z fans alike, earning them festival spots and major TikTok traction in less than a year. Influenced by the sounds and cultures of hardcore punk and hip-hop, they’re cleverly weaving their way through pop-culture and counterculture – and theirs is a sound you’re going to want to push play on right now.

They’ll take their chaotic, anarchic live show overseas this month for their second UK Headline Tour that includes a London show at The Garage on August 24th, their second appearance at Reading & Leeds Festivals, a set at Boomtown Festival, plus opening for Limp Bizkit at Gunnersbury Park before returning to the U.S. for Sea.Hear.Now Festival in Asbury Park on September 17 and an opening slot with LSDREAM at Red Rocks Amphitheatre on October 12. More shows will be announced soon – tickets and more information can be found by visiting https://www.jvbtour.com/.

Since a chance meeting at a Penn State University Red Lobster, Joey Valence & Brae have taken their genre-breaking and era-bending sound from the Penn State University dorms to venues, festivals and homes around the world. Fueled by their many millions of followers across TikTok, YouTube and Instagram and hits such as “Double Jump” and “Punk Tactics,” — the former has often been referred to as “the best performance in the history of Ellen,” while the latter has been streamed more than 100 million times. They’re selling out shows across North America and Europe and performing at some of the world’s biggest music festivals (including Lollapalooza, Life is Beautiful and Riot Fest). The boys’ goal is to one day unite the world in peace and love, but in the meantime, they’ll be busy acquiring the largest Pokémon card collection of all time and releasing PUNK TACTICS.